{"id":2001,"date":"2024-07-29T20:01:40","date_gmt":"2024-07-29T20:01:40","guid":{"rendered":"https:\/\/liamgee.com\/?post_type=portfolio&#038;p=2001"},"modified":"2024-10-02T06:30:27","modified_gmt":"2024-10-02T06:30:27","slug":"aesop-on-lazada-th","status":"publish","type":"portfolio","link":"https:\/\/liamgee.com\/index.php\/portfolio\/aesop-on-lazada-th\/","title":{"rendered":"Aesop"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"2001\" class=\"elementor elementor-2001\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7dfcd61 wrapper-wide elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7dfcd61\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b755d08\" data-id=\"b755d08\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3682114 elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"3682114\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/liamgee.com\/wp-content\/uploads\/2024\/07\/iPhone14ProMaxMockup-4a_HD20fps_1-ezgif-optimize.gif\" class=\"attachment-full size-full wp-image-2032\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-bc6637f wrapper-wide elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"bc6637f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1034562\" data-id=\"1034562\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ee3f792 elementor-widget elementor-widget-aliothheading\" data-id=\"ee3f792\" data-element_type=\"widget\" data-widget_type=\"aliothheading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\n<div data-parallax=\"true\" data-background-text=\"Showcase\" class=\"alioth-heading align-left\">\n\n    <div class=\"ah-title\">\n\n        <h1 >Product Detail Page<\/h1>    <\/div>\n<\/div>\n\n\n\n\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b8f0cac wrapper-wide elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b8f0cac\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-502206c\" data-id=\"502206c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a17ef2b elementor-widget__width-initial elementor-widget elementor-widget-aliothtextwrapper\" data-id=\"a17ef2b\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"aliothtextwrapper.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\n<div class=\"text-wrapper align-left\">\n\n    <h5 >With Aesop's extensive product line, it was important to adhere to brand guidelines and maintain consistency across the entire catalogue. <\/h5>\n<\/div>\n\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2f72cdc elementor-widget elementor-widget-text-editor\" data-id=\"2f72cdc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h4>Using Photoshop Variables with Excel, we automated the process to ensure ease of application with future product offerings.<\/h4>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b4989e elementor-widget__width-initial elementor-widget elementor-widget-aliothsingleimage\" data-id=\"1b4989e\" data-element_type=\"widget\" data-widget_type=\"aliothsingleimage.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<!--Single Image-->\n<div  class=\"single-image align-right\">\n\n    \n    <img decoding=\"async\"  alt=\"\" src=\"https:\/\/liamgee.com\/wp-content\/uploads\/2024\/07\/08-Macbook-Pro-Mockup.jpg\">\n\n    \n<\/div>\n<!--\/Single Image-->\n\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-3504881\" data-id=\"3504881\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7ea8b21 elementor-widget__width-initial elementor-widget elementor-widget-aliothsingleimage\" data-id=\"7ea8b21\" data-element_type=\"widget\" data-widget_type=\"aliothsingleimage.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<!--Single Image-->\n<div  class=\"single-image center\">\n\n    \n    <img decoding=\"async\"  alt=\"\" src=\"https:\/\/liamgee.com\/wp-content\/uploads\/2024\/07\/Aesop_LorikeetCrop_800x800-webp.webp\">\n\n    \n<\/div>\n<!--\/Single Image-->\n\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-005a743 wrapper-wide elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"005a743\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5a38a08\" data-id=\"5a38a08\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a5fd557 elementor-widget elementor-widget-text-editor\" data-id=\"a5fd557\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>Over 60 products at launch, with information standardized in English and Thai<\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-02c42ab wrapper-wide elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"02c42ab\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-2f7317b\" data-id=\"2f7317b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a46a7e4 elementor-widget elementor-widget-aliothsingleimage\" data-id=\"a46a7e4\" data-element_type=\"widget\" data-widget_type=\"aliothsingleimage.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<!--Single Image-->\n<div  class=\"single-image center\">\n\n    \n    <img decoding=\"async\"  alt=\"\" src=\"https:\/\/liamgee.com\/wp-content\/uploads\/2024\/07\/AesopPDP_ConstructionDetail.jpg\">\n\n    \n<\/div>\n<!--\/Single Image-->\n\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-2e8cf98\" data-id=\"2e8cf98\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-523c522 elementor-widget__width-initial elementor-widget elementor-widget-aliothsingleimage\" data-id=\"523c522\" data-element_type=\"widget\" data-widget_type=\"aliothsingleimage.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<!--Single Image-->\n<div  class=\"single-image center\">\n\n    \n    <img decoding=\"async\"  alt=\"\" src=\"https:\/\/liamgee.com\/wp-content\/uploads\/2024\/07\/9319944000054_ABS14-Deodorant-50mL_2022-10-19a_1.gif\">\n\n    \n<\/div>\n<!--\/Single Image-->\n\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-43e1242 wrapper-wide elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"43e1242\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a65005c\" data-id=\"a65005c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-69970b4 elementor-widget__width-initial elementor-widget elementor-widget-aliothheading\" data-id=\"69970b4\" data-element_type=\"widget\" data-widget_type=\"aliothheading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\n<div data-parallax=\"true\" data-background-text=\"\" class=\"alioth-heading align-left\">\n\n    <div class=\"ah-title\">\n\n        <h1 class=\"has-anim\" data-animation=\"linesUp\" data-duration=\"1\" data-delay=\"0.1\" data-stagger=\"0.1\">Thailand Specific Labelling<\/h1>    <\/div>\n<\/div>\n\n\n\n\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-529dc4f wrapper-wide elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"529dc4f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-66f7cad\" data-id=\"66f7cad\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e81deca elementor-widget__width-initial elementor-widget elementor-widget-aliothtextwrapper\" data-id=\"e81deca\" data-element_type=\"widget\" data-widget_type=\"aliothtextwrapper.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\n<div class=\"text-wrapper align-left\">\n\n    <h5 >The challenge here was to comply with Thai FDA requirements, whilst maintaining a consistent application aligned to Aesop's visual language.<\/h5>\n<\/div>\n\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b819095 elementor-widget elementor-widget-text-editor\" data-id=\"b819095\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h4>We matched paper tone, and typeface weight and feel of the original packaging, whilst ensuring legibility in Thai.<\/h4>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9c982c1 elementor-widget__width-initial elementor-widget elementor-widget-aliothtextwrapper\" data-id=\"9c982c1\" data-element_type=\"widget\" data-widget_type=\"aliothtextwrapper.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\n<div class=\"text-wrapper align-left\">\n\n    <h5 >These mockups were fundamental in getting approval from both Aesop and the Thai FDA.<\/h5>\n<\/div>\n\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-aea3596\" data-id=\"aea3596\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-02323d2 elementor-widget__width-initial elementor-widget elementor-widget-aliothsingleimage\" data-id=\"02323d2\" data-element_type=\"widget\" data-widget_type=\"aliothsingleimage.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<!--Single Image-->\n<div  class=\"single-image center\">\n\n    \n    <img decoding=\"async\"  alt=\"\" src=\"https:\/\/liamgee.com\/wp-content\/uploads\/2024\/04\/Aesop_ThaiFDAmockup_Skin_Perfect_Facial_Hydrating_Cream_60mL_back-scaled.jpg\">\n\n    \n<\/div>\n<!--\/Single Image-->\n\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-52d0bd6 wrapper-wide elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"52d0bd6\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-617b57a\" data-id=\"617b57a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e9afe2f elementor-widget elementor-widget-aliothsingleimage\" data-id=\"e9afe2f\" data-element_type=\"widget\" data-widget_type=\"aliothsingleimage.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<!--Single Image-->\n<div  class=\"single-image center\">\n\n    \n    <img decoding=\"async\"  alt=\"\" src=\"https:\/\/liamgee.com\/wp-content\/uploads\/2024\/04\/Aesop_ThaiFDAmockup_Body_Geranium_Leaf_Body_Cleanser_500mL_back-scaled.jpg\">\n\n    \n<\/div>\n<!--\/Single Image-->\n\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-a9867a9\" data-id=\"a9867a9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-16f7447 elementor-widget elementor-widget-aliothsingleimage\" data-id=\"16f7447\" data-element_type=\"widget\" data-widget_type=\"aliothsingleimage.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<!--Single Image-->\n<div  class=\"single-image center\">\n\n    \n    <img decoding=\"async\"  alt=\"\" src=\"https:\/\/liamgee.com\/wp-content\/uploads\/2024\/04\/Aesop_ThaiFDAmockup_Skin_Parsley_Seed_Facial_Cleansing_Oil_200mL_back-scaled.jpg\">\n\n    \n<\/div>\n<!--\/Single Image-->\n\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d7e5bb3 wrapper-wide elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d7e5bb3\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4cbd2a3\" data-id=\"4cbd2a3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9177cc5 elementor-widget elementor-widget-aliothsingleimage\" data-id=\"9177cc5\" data-element_type=\"widget\" data-widget_type=\"aliothsingleimage.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<!--Single Image-->\n<div  class=\"single-image center\">\n\n    \n    <img decoding=\"async\"  alt=\"\" src=\"https:\/\/liamgee.com\/wp-content\/uploads\/2024\/07\/AesopStore_CoverMockup-scaled.jpg\">\n\n    \n<\/div>\n<!--\/Single Image-->\n\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"featured_media":2116,"template":"","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"project-categories":[38],"class_list":["post-2001","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","project-categories-ui-ux-design"],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.9 - aioseo.com -->\n\t<meta name=\"description\" content=\"The introduction of Aesop to Lazada&#039;s eCommerce platform in Thailand. Maintaining strict brand guideline adherence, and activating at scale.\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"google-site-verification\" content=\"RnPwf2JOVhj1DRRzkSkjWxdqnWdbzM6RZs3MOPovgSM\" \/>\n\t<link rel=\"canonical\" href=\"https:\/\/liamgee.com\/index.php\/portfolio\/aesop-on-lazada-th\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 4.9.9\" \/>\n\t\t<meta property=\"og:locale\" content=\"en_US\" \/>\n\t\t<meta property=\"og:site_name\" content=\"Liam Gee Creative - Creative, Design &amp; Marketing Solutions\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"Aesop on Lazada TH - Liam Gee Creative\" \/>\n\t\t<meta property=\"og:description\" content=\"The introduction of Aesop to Lazada&#039;s eCommerce platform in Thailand. Maintaining strict brand guideline adherence, and activating at scale.\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/liamgee.com\/index.php\/portfolio\/aesop-on-lazada-th\/\" \/>\n\t\t<meta property=\"og:image\" content=\"https:\/\/liamgee.com\/wp-content\/uploads\/2023\/07\/liamgee_logo-darkgrey.png\" \/>\n\t\t<meta property=\"og:image:secure_url\" content=\"https:\/\/liamgee.com\/wp-content\/uploads\/2023\/07\/liamgee_logo-darkgrey.png\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2024-07-29T20:01:40+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2024-10-02T06:30:27+00:00\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n\t\t<meta name=\"twitter:title\" content=\"Aesop on Lazada TH - Liam Gee Creative\" \/>\n\t\t<meta name=\"twitter:description\" content=\"The introduction of Aesop to Lazada&#039;s eCommerce platform in Thailand. Maintaining strict brand guideline adherence, and activating at scale.\" \/>\n\t\t<meta name=\"twitter:image\" content=\"https:\/\/liamgee.com\/wp-content\/uploads\/2023\/07\/liamgee_logo-darkgrey.png\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/liamgee.com\\\/index.php\\\/portfolio\\\/aesop-on-lazada-th\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/liamgee.com#listItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/liamgee.com\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/liamgee.com\\\/index.php\\\/portfolio\\\/#listItem\",\"name\":\"Portfolio\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/liamgee.com\\\/index.php\\\/portfolio\\\/#listItem\",\"position\":2,\"name\":\"Portfolio\",\"item\":\"https:\\\/\\\/liamgee.com\\\/index.php\\\/portfolio\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/liamgee.com\\\/index.php\\\/category\\\/ui-ux-design\\\/#listItem\",\"name\":\"UI\\\/UX Design\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/liamgee.com#listItem\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/liamgee.com\\\/index.php\\\/category\\\/ui-ux-design\\\/#listItem\",\"position\":3,\"name\":\"UI\\\/UX Design\",\"item\":\"https:\\\/\\\/liamgee.com\\\/index.php\\\/category\\\/ui-ux-design\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/liamgee.com\\\/index.php\\\/portfolio\\\/aesop-on-lazada-th\\\/#listItem\",\"name\":\"Aesop\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/liamgee.com\\\/index.php\\\/portfolio\\\/#listItem\",\"name\":\"Portfolio\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/liamgee.com\\\/index.php\\\/portfolio\\\/aesop-on-lazada-th\\\/#listItem\",\"position\":4,\"name\":\"Aesop\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/liamgee.com\\\/index.php\\\/category\\\/ui-ux-design\\\/#listItem\",\"name\":\"UI\\\/UX Design\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/liamgee.com\\\/#organization\",\"name\":\"Liam Gee Creative\",\"description\":\"Creative, Design & Marketing Solutions\",\"url\":\"https:\\\/\\\/liamgee.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/liamgee.com\\\/wp-content\\\/uploads\\\/2023\\\/07\\\/liamgee_logo-darkgrey_477x100.png\",\"@id\":\"https:\\\/\\\/liamgee.com\\\/index.php\\\/portfolio\\\/aesop-on-lazada-th\\\/#organizationLogo\",\"width\":477,\"height\":100},\"image\":{\"@id\":\"https:\\\/\\\/liamgee.com\\\/index.php\\\/portfolio\\\/aesop-on-lazada-th\\\/#organizationLogo\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/liamgee.com\\\/index.php\\\/portfolio\\\/aesop-on-lazada-th\\\/#webpage\",\"url\":\"https:\\\/\\\/liamgee.com\\\/index.php\\\/portfolio\\\/aesop-on-lazada-th\\\/\",\"name\":\"Aesop on Lazada TH - Liam Gee Creative\",\"description\":\"The introduction of Aesop to Lazada's eCommerce platform in Thailand. Maintaining strict brand guideline adherence, and activating at scale.\",\"inLanguage\":\"en-US\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/liamgee.com\\\/#website\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/liamgee.com\\\/index.php\\\/portfolio\\\/aesop-on-lazada-th\\\/#breadcrumblist\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/liamgee.com\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/Aesop-iPhone-14-Pro-Max-Mockup-9-scaled.jpg\",\"@id\":\"https:\\\/\\\/liamgee.com\\\/index.php\\\/portfolio\\\/aesop-on-lazada-th\\\/#mainImage\",\"width\":2560,\"height\":1707},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/liamgee.com\\\/index.php\\\/portfolio\\\/aesop-on-lazada-th\\\/#mainImage\"},\"datePublished\":\"2024-07-29T20:01:40+00:00\",\"dateModified\":\"2024-10-02T06:30:27+00:00\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/liamgee.com\\\/#website\",\"url\":\"https:\\\/\\\/liamgee.com\\\/\",\"name\":\"Liam Gee Creative\",\"description\":\"Creative, Design & Marketing Solutions\",\"inLanguage\":\"en-US\",\"publisher\":{\"@id\":\"https:\\\/\\\/liamgee.com\\\/#organization\"}}]}\n\t\t<\/script>\n\t\t<!-- All in One SEO -->\n\n","aioseo_head_json":{"title":"Aesop on Lazada TH - Liam Gee Creative","description":"The introduction of Aesop to Lazada's eCommerce platform in Thailand. Maintaining strict brand guideline adherence, and activating at scale.","canonical_url":"https:\/\/liamgee.com\/index.php\/portfolio\/aesop-on-lazada-th\/","robots":"max-image-preview:large","keywords":"","webmasterTools":{"google-site-verification":"RnPwf2JOVhj1DRRzkSkjWxdqnWdbzM6RZs3MOPovgSM","miscellaneous":""},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"BreadcrumbList","@id":"https:\/\/liamgee.com\/index.php\/portfolio\/aesop-on-lazada-th\/#breadcrumblist","itemListElement":[{"@type":"ListItem","@id":"https:\/\/liamgee.com#listItem","position":1,"name":"Home","item":"https:\/\/liamgee.com","nextItem":{"@type":"ListItem","@id":"https:\/\/liamgee.com\/index.php\/portfolio\/#listItem","name":"Portfolio"}},{"@type":"ListItem","@id":"https:\/\/liamgee.com\/index.php\/portfolio\/#listItem","position":2,"name":"Portfolio","item":"https:\/\/liamgee.com\/index.php\/portfolio\/","nextItem":{"@type":"ListItem","@id":"https:\/\/liamgee.com\/index.php\/category\/ui-ux-design\/#listItem","name":"UI\/UX Design"},"previousItem":{"@type":"ListItem","@id":"https:\/\/liamgee.com#listItem","name":"Home"}},{"@type":"ListItem","@id":"https:\/\/liamgee.com\/index.php\/category\/ui-ux-design\/#listItem","position":3,"name":"UI\/UX Design","item":"https:\/\/liamgee.com\/index.php\/category\/ui-ux-design\/","nextItem":{"@type":"ListItem","@id":"https:\/\/liamgee.com\/index.php\/portfolio\/aesop-on-lazada-th\/#listItem","name":"Aesop"},"previousItem":{"@type":"ListItem","@id":"https:\/\/liamgee.com\/index.php\/portfolio\/#listItem","name":"Portfolio"}},{"@type":"ListItem","@id":"https:\/\/liamgee.com\/index.php\/portfolio\/aesop-on-lazada-th\/#listItem","position":4,"name":"Aesop","previousItem":{"@type":"ListItem","@id":"https:\/\/liamgee.com\/index.php\/category\/ui-ux-design\/#listItem","name":"UI\/UX Design"}}]},{"@type":"Organization","@id":"https:\/\/liamgee.com\/#organization","name":"Liam Gee Creative","description":"Creative, Design & Marketing Solutions","url":"https:\/\/liamgee.com\/","logo":{"@type":"ImageObject","url":"https:\/\/liamgee.com\/wp-content\/uploads\/2023\/07\/liamgee_logo-darkgrey_477x100.png","@id":"https:\/\/liamgee.com\/index.php\/portfolio\/aesop-on-lazada-th\/#organizationLogo","width":477,"height":100},"image":{"@id":"https:\/\/liamgee.com\/index.php\/portfolio\/aesop-on-lazada-th\/#organizationLogo"}},{"@type":"WebPage","@id":"https:\/\/liamgee.com\/index.php\/portfolio\/aesop-on-lazada-th\/#webpage","url":"https:\/\/liamgee.com\/index.php\/portfolio\/aesop-on-lazada-th\/","name":"Aesop on Lazada TH - Liam Gee Creative","description":"The introduction of Aesop to Lazada's eCommerce platform in Thailand. Maintaining strict brand guideline adherence, and activating at scale.","inLanguage":"en-US","isPartOf":{"@id":"https:\/\/liamgee.com\/#website"},"breadcrumb":{"@id":"https:\/\/liamgee.com\/index.php\/portfolio\/aesop-on-lazada-th\/#breadcrumblist"},"image":{"@type":"ImageObject","url":"https:\/\/liamgee.com\/wp-content\/uploads\/2024\/07\/Aesop-iPhone-14-Pro-Max-Mockup-9-scaled.jpg","@id":"https:\/\/liamgee.com\/index.php\/portfolio\/aesop-on-lazada-th\/#mainImage","width":2560,"height":1707},"primaryImageOfPage":{"@id":"https:\/\/liamgee.com\/index.php\/portfolio\/aesop-on-lazada-th\/#mainImage"},"datePublished":"2024-07-29T20:01:40+00:00","dateModified":"2024-10-02T06:30:27+00:00"},{"@type":"WebSite","@id":"https:\/\/liamgee.com\/#website","url":"https:\/\/liamgee.com\/","name":"Liam Gee Creative","description":"Creative, Design & Marketing Solutions","inLanguage":"en-US","publisher":{"@id":"https:\/\/liamgee.com\/#organization"}}]},"og:locale":"en_US","og:site_name":"Liam Gee Creative - Creative, Design &amp; Marketing Solutions","og:type":"article","og:title":"Aesop on Lazada TH - Liam Gee Creative","og:description":"The introduction of Aesop to Lazada's eCommerce platform in Thailand. Maintaining strict brand guideline adherence, and activating at scale.","og:url":"https:\/\/liamgee.com\/index.php\/portfolio\/aesop-on-lazada-th\/","og:image":"https:\/\/liamgee.com\/wp-content\/uploads\/2023\/07\/liamgee_logo-darkgrey.png","og:image:secure_url":"https:\/\/liamgee.com\/wp-content\/uploads\/2023\/07\/liamgee_logo-darkgrey.png","article:published_time":"2024-07-29T20:01:40+00:00","article:modified_time":"2024-10-02T06:30:27+00:00","twitter:card":"summary_large_image","twitter:title":"Aesop on Lazada TH - Liam Gee Creative","twitter:description":"The introduction of Aesop to Lazada's eCommerce platform in Thailand. Maintaining strict brand guideline adherence, and activating at scale.","twitter:image":"https:\/\/liamgee.com\/wp-content\/uploads\/2023\/07\/liamgee_logo-darkgrey.png"},"aioseo_meta_data":{"post_id":"2001","title":"#post_title on Lazada TH #separator_sa #site_title","description":"The introduction of Aesop to Lazada's eCommerce platform in Thailand. Maintaining strict brand guideline adherence, and activating at scale.","keywords":null,"keyphrases":{"focus":{"keyphrase":"","score":0,"analysis":{"keyphraseInTitle":{"score":0,"maxScore":9,"error":1}}},"additional":[]},"primary_term":null,"canonical_url":null,"og_title":null,"og_description":null,"og_object_type":"default","og_image_type":"default","og_image_url":null,"og_image_width":null,"og_image_height":null,"og_image_custom_url":null,"og_image_custom_fields":null,"og_video":"","og_custom_url":null,"og_article_section":null,"og_article_tags":null,"twitter_use_og":false,"twitter_card":"default","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"WebPage","isEnabled":true},"graphs":[]},"schema_type":"default","schema_type_options":null,"pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":"-1","robots_max_videopreview":"-1","robots_max_imagepreview":"large","priority":null,"frequency":"default","local_seo":null,"breadcrumb_settings":null,"limit_modified_date":false,"ai":null,"created":"2024-04-09 06:28:21","updated":"2025-06-05 07:06:42","seo_analyzer_scan_date":null},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/liamgee.com\" title=\"Home\">Home<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/liamgee.com\/index.php\/portfolio\/\" title=\"Portfolio\">Portfolio<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/liamgee.com\/index.php\/category\/ui-ux-design\/\" title=\"UI\/UX Design\">UI\/UX Design<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\tAesop\n\t\t<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/liamgee.com"},{"label":"Portfolio","link":"https:\/\/liamgee.com\/index.php\/portfolio\/"},{"label":"UI\/UX Design","link":"https:\/\/liamgee.com\/index.php\/category\/ui-ux-design\/"},{"label":"Aesop","link":"https:\/\/liamgee.com\/index.php\/portfolio\/aesop-on-lazada-th\/"}],"_links":{"self":[{"href":"https:\/\/liamgee.com\/index.php\/wp-json\/wp\/v2\/portfolio\/2001"}],"collection":[{"href":"https:\/\/liamgee.com\/index.php\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/liamgee.com\/index.php\/wp-json\/wp\/v2\/types\/portfolio"}],"version-history":[{"count":93,"href":"https:\/\/liamgee.com\/index.php\/wp-json\/wp\/v2\/portfolio\/2001\/revisions"}],"predecessor-version":[{"id":2128,"href":"https:\/\/liamgee.com\/index.php\/wp-json\/wp\/v2\/portfolio\/2001\/revisions\/2128"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/liamgee.com\/index.php\/wp-json\/wp\/v2\/media\/2116"}],"wp:attachment":[{"href":"https:\/\/liamgee.com\/index.php\/wp-json\/wp\/v2\/media?parent=2001"}],"wp:term":[{"taxonomy":"project-categories","embeddable":true,"href":"https:\/\/liamgee.com\/index.php\/wp-json\/wp\/v2\/project-categories?post=2001"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}